Question: Artificial intelligence (AI) has earned a solid place in many successful marketing strategies. AI involves machines that think and learn in a way that looks

Artificial intelligence (AI) has earned a solid place in many successful marketing strategies. AI involves machines that think and learn in a way that looks and feels human but with a lot more analytical capacity. Marketers can use AI to: Analyze data at lightning speed Apply appropriate insights to engage customers Help them through the buying process All of the above

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