As an individual assignment, you will need to pick-up the franchise company chosen for the midterm assignment.

You will develop and submit an analysis report listing and explaining the following concrete questions/topics:

BETWEEN 1000-1500 WORDS

Finance: . Present a financial analysis for the expansion. Include a 2-year projection One or more financial statements Return on investments A written analysis for your investors explaining the financial statements and your recommendations. . Previous courses to be used for assistance: Accounting I & II, Financial Statement Analysis, Math of Finance, Business Finance I, Corporate Finance Marketing: . . Create an IMC (integrated marketing campaign) to launch in your destination country. This campaign should include your mission statement, logo, slogan, and message. You may design your own or use existing images. Make sure your logos, slogans, and company names translate well into your destination's language. It should identify your target market in terms demographics, psychographics, etc. Identify any cultural or ethical issues you faced and how they were addressed. . Previous courses to be used for assistance: Marketing Management, Advertising and Media, Social Media, Marketing Research You will need to: Apply and highlight the concepts and theories learned in the course Use models, graphs, images and templates to enrich the report Finance: . Present a financial analysis for the expansion. Include a 2-year projection One or more financial statements Return on investments A written analysis for your investors explaining the financial statements and your recommendations. . Previous courses to be used for assistance: Accounting I & II, Financial Statement Analysis, Math of Finance, Business Finance I, Corporate Finance Marketing: . . Create an IMC (integrated marketing campaign) to launch in your destination country. This campaign should include your mission statement, logo, slogan, and message. You may design your own or use existing images. Make sure your logos, slogans, and company names translate well into your destination's language. It should identify your target market in terms demographics, psychographics, etc. Identify any cultural or ethical issues you faced and how they were addressed. . Previous courses to be used for assistance: Marketing Management, Advertising and Media, Social Media, Marketing Research You will need to: Apply and highlight the concepts and theories learned in the course Use models, graphs, images and templates to enrich the report