Question: As discussed customers have problems that they need to solve, and many choices available to them about how to solve that problem. Firms then try

  1. As discussed customers have problems that they need to solve, and many choices available to them about how to solve that problem. Firms then try to position themselves in the mind of the consumer and in contrast to competitor solutions as the best choice. Using either of the services you used in the previous discussion boards Describe in what it is (e.g. what the manufacturer/consumers call it) and how the company describes it in their communications (advertising). How is it positioned relative to its closest competitors? (Target about 100 words)
  2. Covid 19 has dramatically changed how people consider and use services to solve problems. Consider the concepts of important vs determinate associate with a customers choice in using the service you just described. What were the important and determinate factors in customers making a choice before the virus? Have they changed? Explain your thoughts. (target 100 words)
  3. the services talked earlier was custom services

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