Question: As I've been learning more about A / B testing, I've come across something called A / B / N testing. What is that? A
As I've been learning more about AB testing, I've come across something called ABN testing. What is that?
ABN testing is just another name for AB testing. I really don't know why some people add the N at the end.
ABN testing indicates that you are going to conduct a standard AB test, but only for a certain number N times. For example, you only want people to see the A input and people to see the B input. This helps to keep results manageable and easier to interpret.
ABN testing indicates that you can test more than two inputs at the same time N is used to signify any number For example say you want to test the color of a Buy Now button to see which one customers respond to best. ABN testing allows you to test red, blue, black, green, yellow, and orange all at the same time.
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