As the launch date for VitalKick approached, Thandi and Lerato had to critically evaluate their entire marketing process, ensuring that all component from understanding consumer needs to executing a comprehensive marketing strategy$$aligned seamlessly to foster strong customer engagement and drive long$-$term growth in the vibrant South African market

$1\mathrm{.}2.$ Describe the various types of entrepreneurial ventures and provide an example of each type of venture. cite Harvard referencing $2021$