Question: ASAP Question 6: With reference to your own examples, as explained by Keegan and Green (2020), what different does a label make in the perception

ASAP Question 6: With reference to your own

ASAP

Question 6: With reference to your own examples, as explained by Keegan and Green (2020), what different does a label make in the perception of a consumer if a label on a product states "Made in Thailand" and a similar product has a label "Made in Germany". Explain why do consumers consider the latter to be better than the former. (25 marks)

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