Aside from direct measures for profitability, what, in your view, is the single most important benchmark/KPI for

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Aside from direct measures for profitability, what, in your view, is the single most important benchmark/KPI for airlines, and why?

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Strategic Management and Competitive Advantage Concepts and Cases

ISBN: 978-0133127409

5th edition

Authors: Jay B. Barney, William Hesterly

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Posted Date: Mar 12, 2024 12:34 AM

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Aside from direct measures for profitability, what, in your view, is the single most important benchmark/KPI for

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While profitability is undeniably crucial for airlines theres a strong case to be made for customer ... View the full answer

Strategic Management and Competitive Advantage Concepts and Cases

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