Question: Assignment 1: Case Study - America Coffee It is January 1st, 2018 . You are a senior analyst at America Coffee House Inc ., (ACH

Assignment 1: Case Study - America Coffee It is January 1st, 2018 . You are a senior analyst at America Coffee House Inc ., (ACH ), one of the leading coffee chains and wholesaler of coffee /bakery products in North America . The CEO of America Coffee House , Susan Matthews , has reached out to you to draft a report . Purpose You will review and analyze the mission statement it , case information , and financial statements of America Coffee House . You will use the information from your review to develop a SWOT analysis with the purpose of seeking support for proposed investment projects . You will also prepare a notional UCC asset tax values continuity schedule to analyze the impact of capital equipment disposals How to Proceed Prepare your preliminary business case report by analyzing financial and non -financial data from the case information provided below . You will need to undertake , and include , the following 1. Create a title page with your author identification (Full Name, Student ID). 2. Review the information and financial statements provided below to gain an understanding of potential investment initiatives that would be supportable by management . Describe the intent of the mission statement from the annual report , and prepare a SWOT analysis (strengths weaknesses , opportunities , and threats ). Based on your SWOT analysis , assess and explain in detail if America Coffee House is currently delivering on its mission statement
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