Assignment $1$D: Competitor Data Collection Plan

Weight ungraded but required

Due later than $11$:$00$ p$.$m$.$ on Sunday of unit $5$ but submitted as part of report $1$ in unit $6$

Objectives

On successful completion of this assignment, students should be able to

articulate the mission statement of the firm and its core strategies,

identify the core competencies of the business,

describe the target market by identifying the customers and individuals the business will address, and

develop a pricing structure in line with the marketplace and industry.

Brief Description

Students will develop a business model which is a firm's plan for how it competes in the market. A business model is a company's core profit$-$making plan which defines the products or services it will sell, its target market, and any expected costs.

Submission Instructions

Complete the Competitor Data Collection Plan identifying the major competitors and the Competitive Analysis Worksheet found on pages $14$ & $15$ of the Score Business Plan Template Score Template

When you have completed these worksheets, step back and evaluate the data you compiled. This should clearly tell a story about how your offering is different from the competition. Prepare a document where you draw conclusions based on the Market and Industry Analysis that you have just done.

Describe succinctly what the opportunity is and make a compelling case for you business including these points: