Assignment #1 Write your answer in the word file and upload the file on Canvas Prof. Ho Kim MKTG 3740 1. An orange juice company wants to test whether using a plastic bottle (versus carton boxes) will increase the sales of their orange juice. For this purpose, the company chose two grocery stores (store A which is located in Chesterfield and store B which is located in Florissant). The company supplied store A with orange juice in a plastic bottle for a one-month period, while it supplied store B with orange juice in a carton box for same time period. Everything else the size of the container, the quality of orange juice, the price, etc.) was the same. Then, the company computed average sales of orange juice per shopping trip of the shoppers during the experimental period. It found that shoppers in store A purchased two litters in a shopping trip, while shoppers in store B purchased 1.5 litters in a shopping trip. This experiment is a standard example of the two-group after- only design that you learned in Week 3. The schema is shown in Figure. Answer the following questions: EG(R) 02 CG(R) 04 Figure 1. Two-Group After-Only Design 1-1) Who constituted the experimental group? Are they the shoppers who visited store A or are they the shoppers who visited store B? (5 points) 1-2) Who constituted the control group? Are they the shoppers who visited store A or are they the shoppers who visited store B? (5 points) 1-3) Do the participants in the control group (CG) consume orange juice in a carton box or a plastic bottle? (5 points)