Assignment # 3 is a hands-on activity. You will do market research and you will determine what is the best market (country) to export a product.

The purpose if this assignment is for you to practice the different concepts about Export we've been learning so far.

Please think about a product you like or one you already have in mind. If you don't have ideas of a product you would like to use, please use one of the options below:**

Here is an example of a student who chose to export "peanut butter". You need to choose a "Product" any product.

Again, I am just sharing this assignment as an example. Your assignment can always be better.

Title: Exporting peanut butter to Sweden

The schedule B classification number for peanut butter is: 1704.90.3520

Product description: Containing peanuts, peanut butter or peanut paste.

Instructions:

Please add a title to your assignment. For example: "Exporting Apples to Poland"

a. Choose a product

b. Show why it is unique

c. Choose a foreign market

Imagine you are an exporter; you want to export a product to a foreign market.

You can choose a product you like or have in mind. Maybe a product you love!!!

If you don't have any ideas. Choose one product from below.

**Commodity: Agriculture

• Apples to Poland
• Corn (grain) to Japan
• Soybeans to Sweden
• Hay to Korea
• Wheat to China
• Cotton to China
• Oranges South Africa

• What you need to do?:

  Please add a title to your assignment. For example: "Exporting Apples to Poland"

  a. Choose a product

  b. Show why it is unique

  c. Choose a foreign market

1. Market Research: Consult the websites we have seen so far.

2. 2. Collect information in developing a strategy for exporting your product to the designated country market. Why you chose this country?

   3. Be sure to compare information across products and countries. For example in the Agriculture industry: Is it better to export corn to Japan or other countries?

   4. Based on your research tell what country would be a good market for exporting your product. For example maybe apples would be a more successful product to export to India.

Export Strategy

There are several ways to evaluate the export potential of your products and services in overseas markets. The most common approach is to examine the success of your products domestically. If your company succeeds at selling in the U.S. market, there is a good chance that it will also be successful in markets abroad, at least those where similar needs and conditions exist.

Another means to assess your company's potential in exporting is by examining the unique or important features of your product. If those features are hard to duplicate abroad, then it is likely that you will be successful overseas. A unique product may have little competition and demand for it might be quite high.

Finally, your product may have export potential even if there are declining sales in the U.S. market. Sizeable export markets may still exist, especially if the product once did well in the United States but is now losing market share to more technically advanced products. Other countries may not need state-of-the-art technology and/or may be unable to afford the most sophisticated and expensive products. Such markets may have a surprisingly healthy demand for U.S. products that are older or considered obsolete by U.S. market standards.