Assignment $7$: Innovation Project

Instructions

Post your Final Innovation Project here! This will be all the parts you have submitted in the last $6$ modules compiled into one last submission to include a Cover Page, Table of Contents, an Executive Summary and a list of at least $5$ Citations.

$3$ points: Cover sheet, Table of Contents with page numbers, all pages numbered, headings for all sections, proper spelling, grammar, and capitalization.

A$.$ Executive Summary $(3$ points$)$

a$.$ Introduce Company

b$.$ Introduce Idea$/$SBU

Company Overview $(3$ points$)$

a$.$ History

b$.$ Current Situation

c$.$ Financial Status $($include financial statement found through secondary research$)$

New Idea $-$ Strategic Business Unit $(6$ points$)$

a$.$ Outline of Idea $($clear$,$ concise, complete$)$

b$.$ Production of Product$/$Service

c$.$ Operations $($where$,$ when, how$)$

D$.$ Marketing $(3$ points$)$

Marketing Mix $(4$Ps$)$; include E$-$marketing, web presence; social media $($as appropriate$).$

A$.$ Human Resource Implications for New SBU $(3$ points$)$

a$.$ Management model

b$.$ Personnel $($can you use current or will expansion be necessary$)$

B$.$ Financial Implications $(3$ points$)$

Estimate of potential revenue $($make sure to use proper terms$)$

A$.$ Global Business Implications $(3$ points$)$

How will this apply to the company's global market; include cultural aspects.

$3$ points: Proper Citations $($at least five$)$

DUE DATE @ midnight!