Question: Assignment Content Assignment brief: You are acting as an analytics consultant to fast - growing SMEs that wish to incorporate Business Intelligence, Analytics, and elements

Assignment Content
Assignment brief: You are acting as an analytics consultant to fast-growing SMEs that wish to incorporate Business Intelligence, Analytics, and elements typically found in emerging technology frameworks to improve the business performance of the companies, or generally improve the decisions taken by these firms. Using data sets that the SMEs are providing you with and materials found on Moodle or further suggested readings, make suggestions and advise your clients based on the questions found in each exercise below. Remember that your clients are not familiar with statistical analysis so your presentation should reflect this and use simple language to explain your results.
Task: Create a brief presentation that answers the questions found within each of the case studies below.
You are acting as a consultant to an SME that would like to choose a mix of strategies in how it manages its finances to improve its profitability. Your client has complete lack of knowledge in financial management and tries to run her business based on her previous experience. Having access to balance sheets and income statements of firms in the vicinity, you are able to help the manager find patterns in the data of how other firms manage their profitability, and disentangle the relationships between profitability (as proxied by return on assets: ROA), liquidity (as proxied by Current Ratio), revenue efficiency (as proxied by Operating Margin) and debt ratio (as proxied by long-term leverage).
Instructions
Download the file SME Exercise1.xls from Moodle. Use Microsoft Excel or other visualisation software to produce suitable charts illustrating the distribution of ROA, and the relationship of ROA with the other three measures. Include these in your presentation, along with descriptive statistics for ROA and a reflections on the shape of the distribution and the strength and nature of any linear relationships with the other three measures.
Load dataset SME Exercise1.xls into RStudio
Fit the following log-log model: g()=+1()+2()+3()
Ensure that your presentation includes discussion of the following:
a) Discuss how the regression model can provide valid insights to the firm.
b) State if the coefficients are statistically significant and what this means.
c) Having a transformed (i.e. log-log) model, explain to the firm manager what do the b1...b3 coefficients denote in this case?
d) Discuss their interpretation in this particular example.
e) The firm in question had losses last year and wants to use cash to cover those. Explain to the manager, what would you expect to happen to his firms profitability (ROA) if Liquidity (Current Ratio) was to decrease by 5%?
f) So far, youve provided good insights to the manager, but what is the goodness of fit of this model? What does it show? Explain to the manager in simple terms.
Company ROA CurrentRatio OperatingMargin Leverage
Firm11.10059513191.213813663
Firm21.190782136291.389930576
Firm31.0454849121.12276046
Firm41.118483209271.360084742
Firm51.131197636311.617606759
Firm61.00023618911.381882578
Firm71.159874194201.663324118
Firm81.050781314231.684579968
Firm91.148615231211.426400751
Firm101.134272412441.632300913
Firm111.05246910541.119999379
Firm121.0888978251.207891911
Firm130.935497159341.458173424
Firm141.12449132231.448089868
Firm150.98955323241.42440626
Firm161.113554123101.304166675
Firm171.161737198151.27557832
Firm181.23958791201.47405073
Firm191.06526912671.107288629
Firm201.217713206131.380768657
Firm211.10281814441.146482885
Firm221.135354210271.452134401
Firm231.057141146121.587645531
Firm240.902175399171.452492952
Firm251.215633256461.606582999
Firm261.02628314031.363862962
Firm271.06582214291.508194685
Firm281.07191811231.179628551
Firm291.00862112321.370620638
Firm301.07835925201.511475623
Firm311.10228368291.641734481
Firm321.140486236191.333029687
Firm331.163133193201.315832525
Firm341.02226535131.548242867
Firm351.23705296191.4257285
Firm361.0191218621
Firm371.133169179121.192723691
Firm381.05855187211.504846513
Firm391.129622150201.245514303
Firm401.071901175171.62354517
Firm411.1131389941.192610517
Firm421.12300676131.366603285
Firm431.0107097831.166576102
Firm441.111761317271.421640903
Firm451.0417989451.578209162
Firm461.093748123321.4618

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