Assignment: Select an exclusive Canadian global company and evaluate it on its globa value chain criteria criteria'
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"Assignment: Select an exclusive Canadian global company and evaluate it on its globa value chain criteria criteria' $. Evaluation Criteria: Domestic and International markets presence, share_ reach and prospects International marketing concept International Markets primary, secondary and prospective Strategy standard, differentiated, mixed Primary and Secondary Activities Supplier Relationship Management Logistics Inbound and Outbound Operations Management Distribution Management Customer Relationship Management Integrated Global Supply Chain Management Performance Metrics/Management Overall objective lower price, quality, responsiveness, innovation, adaptability Efficiency and Effectiveness Value Chain Management"
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