Question: Assist You 2 uses a perceptual map to identify how it can differentiate itself from other personal assistant services. This differentiation, to offer comprehensive assistance

Assist You

2

uses a perceptual map to identify how it can differentiate itself from other personal assistant services. This differentiation, to offer comprehensive assistance both at home and in the office, represents the company

market segmentation.

marketing communication.

value proposition.

perceptual map.

salient attribute.

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