b) Is the following sentence true or false? Explain your answer. Just because two activities are important elements of a single value-creation process does not mean that it is either necessary or beneficial for those activities to be under unied control. [5 marks] 0) Provide a short definition of an experience good and provide one or more examples of experience goods. Provide a short definition of search goods and name one or more examples of search goods. Based on your answers above, how does the retailing of experience goods differ from the retailing of search goods? What is the impact of these differences on consumers? [1 0 marks]