Question: b ) Using the BCG Matrix and Product Life Cycle, plot the positioning of the Kraft Heinz product categories ( e . g . tomato

b) Using the BCG Matrix and Product Life Cycle, plot the positioning of the Kraft Heinz product categories (e.g. tomato ketchup, natural cheese, cream cheese, spreads, peanut butter, nuts, etc.). Provide your reasons for this positioning.

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