balanced scorecard template for starbucks:

Scorecard Areas

Develop $2-3$ strategic objectives for each of the four balanced scorecard areas. Remember to use the SMART method to create your objectives. One example has been provided in each scorecard for you.

Financial Objectives Measures Targets: Timeline$/$Metrics

Example: Increase market share Total Revenue Increase $5\%$ in first year

Customer Objectives Measures Targets: Timeline$/$Metrics

Example: Increase customer value Increase profit contribution per customer Increase $5\%$ in first year

Internal Business Process Objectives Measures Targets: Timeline$/$Metrics

Example: Decrease lead times for new contract implementation Project implementation time frames Decrease time by $3\%$ in first year

Learning and Growth Objectives Measures Targets: Timeline$/$Metrics

Example: Decrease employee turnover Facilitate regular training and opportunities for development Reduce by $4\%$ in first year