Question: Bartlett is considering the different types of data that can be pulled together for a research project. Currently they have collected journal articles, survey data,

Bartlett is considering the different types of data that can be pulled together for a research project. Currently they have collected journal articles, survey data, and syndicated data and completed a focus group. What type

(

)

of data have they collected?

Primary data

Secondary data

Secondary and primary data

Professional dataWhich of the following would be a good source of competitive intelligence?

Experiments

Product sales of a company's products

Consumer responses to a poll on a company's new products

Competitor's website

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