Question: ( Based on Chap. 8 ) Which statement is true about product adaptation to a foreign market: Group of answer choices Local adaptation is needed
Based on Chap. Which statement is true about product adaptation to a foreign market:
Group of answer choices
Local adaptation is needed only when targeting developing countries
Industrial products need to be adapted to local conditions more often than consumer goods.
Most products can be offered in a standardized manner, without local adaptation
Market potential must be large enough to justify the direct and indirect costs involved in product adaptation
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