Based on Chapter 11 in the textbook (Strategic Alliances), answer one of the two following sets of questions:

Chapter 11: Strategic Alliance: Any cooperative effort between two or more independent organizations to develop, manufacture, or sell products or services.

Create economic value by: accessing complementary resources and capabilities leveraging existing resources and capabilities An alliance is an organizational form of exchange that: should produce a gain from trade due to some comparative or absolute advantage Implication: Choose partners that are better at something than you are (complementary resources)

A) If your company or organization is currently in a strategic alliance, do you think it has achieved its goals? Why?

B) If your company or organization is not currently involved in a strategic alliance, do you think it should consider one? What type of alliance and why?

Note: you can also chose a company you previously worked for or any other company of your interest.

Format:

• Write at least 100 words in your post in response to your chosen question.
• Reply, with at least 50 words, to the entry of one of your classmates.
  • You can only reply after submitting your first post.