Question: Based on Dr . Jarvis' lecture on Chapter 1 1 , which of the following is NOT true about yield management? Multiple Choice The best
Based on Dr Jarvis' lecture on Chapter which of the following is NOT true about yield management?
Multiple Choice
The best way to improve yield is to build more capacity so you have more to sell
Actual revenue and potential revenue are a function of both capacity and price
Yield improves when either capacity use increases or when a higher price is charged, or both
Yield improves as it approaches
Yield is calculated by dividing the actual revenue earned by the potential revenue possible
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