Question: Based on Sustainability development Goal (SDP) 1: No Poverty Looking to make a new marketing campaign based on segments. - what would be the desired

Based on Sustainability development Goal (SDP) 1: No Poverty

Looking to make a new marketing campaign based on segments.

- what would be the desired behaviours?

- Audience insights: Barriers, desired benefits

- Focusing on public behaviour change, what would be intentions of this change?

If you use any references, could you please include them below. Thanks

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