Question: Based on the article entitled How Companies Learn Your Secrets How Companies Learn Your Secrets PDF answer the following question: Article Link: https://www.nytimes.com/2012/02/19/magazine/shopping-habits.html -Which approach
Based on the article entitled "How Companies Learn Your Secrets" How Companies Learn Your Secrets PDF answer the following question:
Article Link: https://www.nytimes.com/2012/02/19/magazine/shopping-habits.html
-Which approach to Consumer Behavior Research is being used? Why?
-What type of question was used to retrieve most of the data (open-ended or closed-ended)? Using the article, author two examples of closed-ended questions (no dichotomous or multiple choice allowed) and two examples of open-ended questions that may be added to a follow-up study to the one in the article (think of these on your own). The questions need to look ready for a respondent to answer so be sure to include scales and proper format for each type of question.
-Do you think this type of research is insightful and worth the money?
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