Question: Based on the information presented in the case about the brand Volvo and its car model XC90, suggest three market segments that Volvo should target

Based on the information presented in the case about the brand Volvo and its car model XC90, suggest three market segments that Volvo should target at for XC90 and state the ways of segmentation (e.g., geographic, demographic, psychographic, and/or others) you used in defining these segments.

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