Question: Based on the key indicators tabulated in the table below and the readings and resources provided for this unit, analyze Firm A and Firm B

Based on the key indicators tabulated in the table below and the readings and resources provided for this unit, analyze Firm A and Firm B thoroughly. Which firm in your opinion is more attractive, and why?

	Firm A	Firm B
P/E ratio	3	3
EPS growth rate	+10	-20
Debt-to-equity ratio	0.30	0.70
Sales ($ million)	100	100
Cash on balance sheet ( $ million)	20	2

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