Question: Based on the previous realizations, you have two options: Lower the cost structure for the Chinese market to maintain competitive prices or build IKEA's products

Based on the previous realizations, you have two options: Lower the cost structure for the Chinese market to maintain competitive prices or build IKEA's products with lighter but more expensive materials, so that Chinese customers can easily carry their purchases home without having to pay for delivery. Build IKEA's products with lighter materials Lower the cost structure for the Chinese market

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