Based on this figure, AOA's communication strategy should try to maximize: Nor AW 2014 DNS TY SIN AM H 12 ROYAL ANNINESS AND TRIAL ANSACTION The number of claims Claims strength Attitude toward the ad Viewer arousal According to the American Ostrich Association (AOA) ostrich meat is very healthy, its cholesterol count is even lower than turkey and chicken. And it does not taste like chicken, it tastes more like beef. However, disappointed with low initial sales of Ostrich meat in the U.S., they show you the figure below and ask you to creates communications campaign Based on this figure, AOA's communication strategy should try to maximize 19 AMERA