Question: Based on your readings and learning activities, consider the case of Sintal Group, a Belgian candy company headquartered in Brussels. It is a growing candy
Based on your readings and learning activities, consider the case of Sintal Group, a Belgian candy company headquartered in Brussels. It is a growing candy company with four manufacturing plants, employees, and sales of $ million. Senior management has been considering possible international expansion, evaluating many potential locations, including Bulgaria's particularly promising market. After performing some research about the different factors under consideration, describe in detail four factors that Sintal's senior management would want to learn about Bulgaria's business environment before reaching an expansion decision.
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