Question: Based on your readings this week (especially chapters 4, 13, and table 4.1) and the information you have found about your selected firm so far,

Based on your readings this week (especially chapters 4, 13, and table 4.1) and the information you have found about your selected firm so far, what variables would you consider to make a societal environmental scanning (STEEP analysis) for your firm in Paragraph III of your SA? Write your answer following the SA paragraph structure for Paragraph III.

Name your post with "FIRM-YEARS" for instance, TARGET 2011-2015

BOOK:

Strategic Management and Business Policy, 15th Edition

ISBN: 9780134538662

By: Thomas L Wheelen

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