Question: Basic criteria that marketers should keep in mind while assessing opportunities in global markets include all of the following except: competition in the market. current

Basic criteria that marketers should keep in mind while assessing opportunities in global markets include all of the following except: competition in the market.
current size of the market segment.
anticipated growth potential of the market.
securing first-mover advantage.
compatibility with company's overall objectives.
 Basic criteria that marketers should keep in mind while assessing opportunities

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