BCG Matrix

Relative market share position can be defined in what way?

The leader's revenues $/$ your firm's revenues

Your firm's revenues $/$ the leader's revenues

Your firm's profits $/$ the cost leader's profits

$$ The leader's profits $/$ your firm's profits

Using Porter's Five$-$Forces Model as a guide, on which of the following was Giant Steps prompted to focus?

The company should focus on shortterm factors first then consider mediumterm

The company should focus on short$-$term factors.

The company should focus on mediumto long$-$term factors.

$$ The company should focus on short$-$ to medium$-$term factors.