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such as birdseed and pet food. Each store is a little different. Among the special features in

some stores are a dry cleaning department, a wokery, and a salad bar.

Some stores feature a Market Caf$$ that has different food stations, each devoted to preparing

and serving a certain type of food. For example, one station will have pizza and other Italian

specialties, and another oriental food, and still another chicken or fish. There also will be a

sandwich bar, a salad bar, and a dessert station. Customers often wander among stations as

they decide what to order. In some Market Caf$$s$,$ diners can have wine with their meals and

have brunch on Sundays. In several affluent locations, customers can stop in on their way

home from work and choose from a selection of freshly prepared dinner entrees such as

medallions of beef with herb butter, chicken Marsala, stuffed flank steak with mushrooms,

Cajun tuna, crab cakes, and accompaniments such as roasted red potatoes, grilled

vegetables, and Caesar salad. Many Wegmans stores offer ready$-$made sandwiches as well

as made$-$to$-$order sandwiches. Some stores have a coffee$-$shop section with tables and chairs

where shoppers can enjoy regular or specialty coffees and a variety of tempting pastries.

$($Source:

https:$//$www$.$chegg.com$/$homework$-$help$/$wegmans$-$food$-$markets$-$inc$-$one$-$premier$-$

grocery$-$chains$-$united$-$s$-$chapter$-1-$problem$-2$otq$-$solution$-9780078024108-$exc$)$

With reference to the case study above

Indicate how and why each of these factors are important to the successful operation of a

supermarkets like Wegmans Food Markets, Inc.,:

$1\mathrm{.}1$ Customer satisfaction

$1\mathrm{.}2$ Forecasting

$1\mathrm{.}3$ Location

QUESTION TWO

$2\mathrm{.}1$ Explain the basic factors that are important with regards to site selection.

$2\mathrm{.}2$ Explain the implications of bad customer service in a business.

End of assignment questions