Question: Because consumers often do not pay close attention to advertising messages, advertizers want audience more than once. This means that advertisers are concerned with frequency

Because consumers often do not pay close attention to advertising messages, advertizers want audience more than once. This means that advertisers are concerned with frequency CPM reach Orating gross rating points

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!