Question: Because she is well - known in the computer field, Sally Bittman is often asked to be an early user of a product and provide

Because she is well-known in the computer field, Sally Bittman is often asked to be an early user of a product and provide a testimonial regarding her experience with the product. Sally is a(n)________.
1. reference account
2. adopter
3. pitchman
4. evangelist
5. endorser

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