Question: Before completing these exercises, be sure to read the Lululemon Athletica case.What factors are acting to intensify/weaken the bargaining power and leverage of suppliers in
Before completing these exercises, be sure to read the Lululemon Athletica case.What factors are acting to intensify/weaken the bargaining power and leverage of suppliers in performance-based yoga and fitness apparel industry?Select "Yes" for those statements below that are accurate and choose "no" for those that are not.Factors that weaken the competitive pressures from the bargaining power of suppliers are contract manufacturers who have limited resources and competitive capabilities to try to integrate forward into the business designing and marketing their own private label brands.The competitive pressures from the bargaining power and leverage of suppliers are weak in the case of contract manufacturers.q,Factors that intensify the competitive pressures from the bargaining power of suppliers are fabric suppliers who have proprietary fabrics with superior performance features and/or superior quality and/or especially stylish designs.q,Factors that weaken the competitive pressures from the bargaining power of suppliers are designers and marketers that threaten to integrate backward and attempt to self-manufacture their own performance fabrics.q,The costs to lululemon, Nike, Under Armour, adidas-Reebok, and others of switching their orders over to alternative contract manufacturers are relatively low and weaken the bargaining power of suppliers.Fabric suppliers having non-differentiated, or commodity-like performance fabrics lack any significant bargaining power to the extent that comparable fabrics are readily available from other fabric suppliers at competitive prices.
Step by Step Solution
There are 3 Steps involved in it
Get step-by-step solutions from verified subject matter experts
