Question: begin { tabular } { | l | c | c | c | } hline Constraint & Television & Radio & Online
begintabularlccc
hline Constraint & Television & Radio & Online
hline Audience per advertisement & & &
hline Cost per advertisement & $ & $ & $
hline Maximum media usage & & &
hline
endtabular
a If the promotional budget is limited to $ how many commercial messages should be run on each medium to maximize total audience contact?
begintabularlll
Television &
Radio &
Online &
endtabular
What is the allocation of the budget among the three media, and what is the total audience reached?
begintabularll
Television Budget in dollars & $
Radio Budget in dollars & $
Online Budget in dollars & $
Total Audience &
hline
endtabular
b By how much would audience contact increase if an extra $ were allocated to the promotional budget? Round your answer to the nearest whole number.
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