Question: Beginning in 2 0 1 2 , Adobe transitioned away from selling licenses to their software ( i . e . , Photoshop, Premiere, Acrobat,

Beginning in 2012, Adobe transitioned away from selling licenses to their software (i.e., Photoshop, Premiere, Acrobat, Illustrator) and began offering subscription fees to access their entire software lineup. Which of the following best describes this change in Adobe's business model?

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