Question: Big data allows marketers to look at patterns of consumption behavior in order a . improve survey response rates. b . predict competitors' behavior. C

Big data allows marketers to look at patterns of consumption behavior in order
a. improve survey response rates.
b. predict competitors' behavior.
C. predict consumers' future buying behaviors.
d. predict marketing environment changes.
e. obtain a positive return on investment.
Big data allows marketers to look at patterns of consumption behavior

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