Question: blod: Exam * saved ha brand recognition strategy, how can marketers tell if consumers are truly able to identify the b hose and brands that
blod: Exam
saved
ha brand recognition strategy, how can marketers tell if consumers are truly able to identify the b hose and brands that they have not been exposed to
Multiple Choice
They use decoys that consumers could not possibly have seen.
They ask consumers questions about details of the brand.
They repeat the technique several times.
They ask consumers to compare the brand to a person, animal, or car.
They ask consumers what comes to mind when they think about the brand.
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