B.Prepare for conducting a one-hour focus group by doing the following:1.Create a focus group plan that includes the following:a.Identify two characteristics to be used as criteria for recruiting research participants. Support your identified characteristics using information from the attached The French Press Scenario.b. Describe two types of incentives that you would use to recruit participants within budget constraints. Support your choices using information from the attached The French Press Scenario.2.Create a moderators guide by doing the following:a.Create 3 ground rules for the focus group participants.b.Create6 moderator questions, including a combination of probing, clarifying, and open-ended questions, that address the research objective.