Question: Brainstorming the creative campaign concept or Big Idea involves: coming up with ideas during a lightning storm. coming up with ideas that can be quickly,

Brainstorming the creative campaign concept or Big Idea involves:
coming up with ideas during a lightning storm.
coming up with ideas that can be quickly, cheaply and easily produced.
going with the most ridiculous idea the team comes up with.
creating as many quality ideas as possible based on the creative brief.
Brainstorming the creative campaign concept or Big Idea involves: coming up

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