Question: Branding A ) is especially helpful with a low - quality product. B ) is handled by manufacturers but not intermediaries. C ) helps consumers,
Branding
A is especially helpful with a lowquality product.
B is handled by manufacturers but not intermediaries.
C helps consumers, but it is bad for the firm because it increases expenses.
D is more likely to be successful if demand is strong enough to make the branding effort profitable.
E None of the answers are correct.
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