Question: Brands Dixie Bare Hefty Solo PL Dixie -0.89 0.5 0.75 3.52 0.85 Bare 0.75 -3.52 2.89 0.15 2.95 Hefty 0.75 3.75 -3.75 0.45 1.75 Solo

Brands Dixie Bare Hefty Solo PL Dixie -0.89 0.5

Brands Dixie Bare Hefty Solo PL Dixie -0.89 0.5 0.75 3.52 0.85 Bare 0.75 -3.52 2.89 0.15 2.95 Hefty 0.75 3.75 -3.75 0.45 1.75 Solo 2.93 0.55 0.75 -2.65 0.65 PL 0.44 3.25 2.21 0.25 -5.25 Notes: Change in price by row; resulting change in quantity by column PL=Private Labels (you can consider PL a single brand) You can copy/paste this table into Excel Suppose Dixie decreases its price by 4%. Solo follows this price cut 75% of the time. What is expected to happen to Dixie's unit sales? Increase by 1.3% Increase by 8.2% Increase by 2.0% Decrease by 5.2% Decrease by 3.1%

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