Question: Broadly speaking, customer relationship management ( CRM ) allows marketers to do which of the following? Identify customers who are the most resistant to purchasing
Broadly speaking, customer relationship management CRM allows marketers to do which of the following?
Identify customers who are the most resistant to purchasing and focus product modifications on feedback from those customers
Collect information about customers and create marketing promotions and communications specific to groups of consumers
Identify several large groups of consumers to which they can send one broad message
Analyze customers' buying habits to predict future purchases
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