Question: Bruce & Co. expects its EBIT to be 95,000 every year for ever. The firm can borrow at 11 per cent. Bruce currently has no

Bruce & Co. expects its EBIT to be 95,000 every year for ever. The firm can borrow at 11 per cent. Bruce currently has no debt, and its cost of equity is 22 per cent. If the tax rate is 28 per cent, what is the value of the firm? What will the value be if Bruce borrows 60,000 and uses the proceeds to repurchase shares?

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