Question: By using positioning strategy, marketers want to make their product look as much like the market leader as possible. make sure that they clearly outline

By using positioning strategy, marketers want to

make their product look as much like the market leader as possible.

make sure that they clearly outline the product's possible applications. emphasize a product's unique advantages and differentiate it from competitors' options.

remember that they are talking to specific, known users of the product

avoid mentioning price if at all possible.

By using positioning strategy, marketers want to make their product look

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