Question: C) Please explain what AMAZON is doing to reach the 95% of the world population that resides outside the US? (Even though globalization is currently
C) Please explain what AMAZON is doing to reach the 95% of the world population that resides outside the US? (Even though globalization is currently unfashionable, enormous commercial opportunities exist beyond the borders of the United States. Companies have to give thought to how they wish to address those opportunities). If your company does not have international operations, you can discuss whether it should pursue international opportunities or whether there is a domestic market that it can pursue that is currently not being served or underserved.
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