Question: Can you answer it with all your might? , There is a criteria for the grading system for this ( take your time on answering

Can you answer it with all your might? , There is a criteria for the grading system for this ( take your time on answering I don't mind if this will take you a lot of time) Can you answer it with all your might? , There is
Can you answer it with all your might? , There is
Can you answer it with all your might? , There is
Can you answer it with all your might? , There is
How do you bring La Pizza into "The Now The Background: La Pizza is a pizzeria in Ontario where they sell a number of traditional pizza's to the small population of 8,000 people. The owner has been told from people all over Ontario that 'its the best pizza they have ever had'. Given this fact, the restaurant and take out services are always busy as families love to go there for 'family night' or 'date night. For over 15 years, La Pizza has not put any budget into marketing strategy. They have had no direct pizza competition and sources his ingredients locally from various farmers and flour mills in the Ottawa Valley. He simply makes pizza he likes for his friends and they love what he makes! La Pizza, has decided they wants to develop a new concept in Downtown Toronto for their next expansion. While La Pizza is loved by their customers and the small town they are ready for a change and his understand that they needs to get with the times. As a result, they have hired 5 different consulting firms to help them figure this out. You have been hired as the marketing strategist() by a brand new company, La Pizza. They sell pizza and the company wants to launch in the downtown Toronto area. They need your expertise and help with this: you will pitch your analysis. You must tailor your marketing strategy to this. Use your imagination, be creative, be bold, Cover Page: 5 pts - This should include the name of the new store, location in downtown, and each group member's name and date. (Please note this is your teams choice - if you want to rename it etc. which you can strategize with your team in terms of who your consumer is, the location. etc. whatever branding makes sense) Competitor Analysis: 5 pts -What do your competitors do well? What areas are they challenged by? Where are they in relation to your location? Target Market: 5 pts - Define your target market in terms of demographic, geographic, psychographic, and behavioral factors; NOTE: the factors you were given were to give you direction to help you build your target market. - How can you use market segmentation to tailor marketing strategies? 4P's: 15 pts Product - Identify and describe the products/services that your business will provide to customers. Be sure to include descriptions for each. Price How are your product(s) priced? Be specific for each product offered. How did you select the prices? Place Where are you located? Be as specific as possible. What is the atmosphere? - Why do you think this location will be successful? Are there other means/modes of transportation that the consumer can get your pizza? Promotion Describe 2 specific promotions you will run to attract your target market. - Include the promotional message, media that will be used, and frequency You may use a well-designed table or bulleted list for this section. Analysis 5 pts How do these offerings meet the needs of your target market? How does your marketing mix compare/contrast to your competitors? How will this marketing mix help you accomplish your marketing objective

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