Can you describe a typical purchase decision process using an example from a friend or family member.
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Can you describe a typical purchase decision process using an example from a friend or family member. Start by asking a friend or family member to describe a recent purchase decision of a product that costs 100 dollars or more. Please summarize by explaining what type of involvement you think.
Related Book For
Essentials of Marketing
ISBN: 978-0078028885
13th edition
Authors: William D. Perreault, Joseph P. Cannon
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